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Teaching Resources Library,What is a case study?

Whether decision-based or demonstrative, case studies give students the chance to be in the shoes of a protagonist. With the help of context and detailed data, students can analyze what blogger.com provides B2B prospects with ,+ validated case studies, success stories, & customer stories that will help buyers make better software purchasing decisions. Case study is a research method that involves an in-depth, detailed examination of a single unit, such as an individual, family, group, organization, community, or event. Case studies are Case studies are suited to explain outcomes in individual cases, which is something that quantitative methods are less equipped to do. [33] Case studies have been characterized as  · A case study is a research method that is used for the detailed study of a person, event, organization, process, place or group. In simple terms, the case study is done for a ... read more

The copy leads with a brief description of why the CEO of Handled founded the company and why he thought Handled could benefit from adopting a CRM. Notice that this case study uses mixed media. Yes, there is a short video, but it's elaborated upon in the additional text on the page. So while your case studies can use one or the other, don't be afraid to combine written copy with visuals to emphasize the project's success. Here's a design company that knows how to lead with simplicity in its case studies. It summarizes the case study in three snippets: The challenge, the impact, and the outcome. Immediately, IDEO communicates its impact — the company helped Toronto Pearson International Airport respond to the COVID pandemic — but it doesn't stop there.

As the user scrolls down, the challenge, impact, and outcome are elaborated upon with comprehensive but not overwhelming copy that outlines what that process looked like, replete with quotes and additional visuals. The case study ends with a bulleted list that shows the results. Carol H. Williams keeps your interest in this case study by using a mixture of headings, images, and videos to describe the challenges, objectives, solutions, and achievements of the project. Fractl uses both text and graphic design on their Porch.

com case study to immerse the viewer in a more interesting user experience. For instance, as you scroll, you'll see the results are illustrated in an infographic-design form as well as the text itself. Further down the page, they use icons like a heart and a circle to illustrate their pitch angles, and graphs to showcase their results. Rather than writing which publications have mentioned Porch. What's the best way to showcase the responsiveness and user interface of a website? Probably by diving right into it with a series of simple showcases— which is exactly what Fantasy does on their case study page for the Metropolitan Museum of Art. If you're more interested in text, you can read the objective for each feature.

Fantasy understands that, as a potential customer, this is all you need to know. Scrolling further, you're greeted with a simple "Contact Us" CTA. It includes a photo of a Rovio employee, too. Another thing this example does well? It immediately includes a link to the product that Rovio used namely, App Annie Intelligence at the very top of the case study. The case study closes with a call-to-action button prompting users to book a demo. Bitly takes a different approach to text-heavy case studies, by providing their case study of ecommerce company Vissla in PDF form. The case study is clean and easily scannable, with sections divided into "The Goal", "Top Omnichannel Obstacles", and images of "The Set-Up" and "The Launch. Since the PDF opens in a separate browser, it's easier for the viewer to avoid distractions as they scroll through the pages.

Switch is an international marketing agency based in Malta that knocks it out of the park with this case study. It also effectively keeps non-marketers in the loop by including a glossary of terms on page 4. It also includes a different page for each strategy. The PDF is fourteen pages long but features big fonts and plenty of white space, so viewers can easily skim it in only a few minutes. Let pictures speak for you, like OH Partners did in this case study. This immediately communicates to website visitors that if they work with OH Partners, their business will be visible everywhere. And like the other case studies here, it closes with a summary of what the firm achieved for its client in an eye-catching way.

The page opens with an impactful image of a hundred people facing a single man. Scrolling down, it's obvious that Digitas kept Sprite at the forefront of their strategy, but more than that, they used real people as their focal point. That turned out to be AguanteElCofler, a Twitter user who has since been suspended. HermanMiller sells sleek, utilitarian furniture with no frills and extreme functionality, and that ethos extends to its case study page for a hospital in Dubai. What first attracted me to this case study was the beautiful video at the top and the clean user experience.

User experience matters a lot in a case study. It determines whether users will keep reading or leave. Another notable aspect of this case study is that the video includes close-captioning for greater accessibility, and users have the option of expanding the CC and searching through the text. Other cases are descriptive or demonstrative in nature, showcasing something that has happened or is happening in a particular business or management environment. Whether decision-based or demonstrative, case studies give students the chance to be in the shoes of a protagonist. With the help of context and detailed data, students can analyze what they would and would not do in a particular situation, why, and how.

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PhD A doctoral program that produces outstanding scholars who are leading in their fields of research. Executive Programs MIT Sloan Fellows MBA A full-time MBA program for mid-career leaders eager to dedicate one year of discovery for a lifetime of impact. A case study is a research method that is used for the detailed study of a person, event, organization, process, place or group. In simple terms, the case study is done for a better understanding of a process or a subject. More commonly, case studies are used in educational, social, clinical, and business research. You can depend on case studies for describing, comparing, evaluating, and understanding a research problem from different perspectives.

Taking Dissertation Help is a perfect choice for writing a thesis or dissertation. If you are asked to prepare a case study on a particular topic, then you need to identify a particular case from your problem statement or research question, develop a theoretical framework, collect qualitative or quantitative data from reliable sources and analyze the case. When writing your case study , first, you need to conduct in-depth research on your topic and then address the problem statement by bringing together all the relevant aspects of the subject. Remember, your case study should be structured like a thesis, research or paper writing with separate sections for methods, results, and discussion.

As said earlier, for crafting a case study, a good topic is necessary. Usually, your instructors will assign a topic for you, or they will provide a wide list of options for you to select. In such scenarios, it is easy for you to begin the case study writing. It is really a hectic process to collect all the ideas and identify a perfect topic for a case study. So, to eliminate all the troubles that exist in your path, here we have grouped different subjects and have listed some interesting and unique case study topic ideas for you to consider. Quickly dive in and pick a case study topic that inspires you and falls within the subject category as suggested by your instructor.

Build your own case studies with HubSpot's free case study templates. Updated: October 21, Published: October 20, Putting together a compelling case study is one of the most powerful strategies for showcasing your product and attracting future customers. But it's easier said than done. A case study is a detailed story of something your company did. It includes a beginning — often discussing a conflict, an explanation of what happened next, and a resolution that explains how the company solved or improved on something. A case study proves how your product has helped other companies by demonstrating real-life results.

A great case study is also filled with research and stats to back up points made about a project's results. There are myriad ways to use case studies in your marketing strategy. From featuring them on your website to including them on a sales presentation, a case study is a strong, persuasive tool that shows customers why they should work with you — straight from another customer. But without case study examples to draw inspiration from, it can be difficult to write impactful studies that convince visitors to submit a form. To help you create an attractive and high-converting case study, we've put together a list of some of our favorites. Take a look, and let these examples inspire your next brilliant case study design.

These case studies clearly show the value proposition of each product and also demonstrate how each company benefited in both the short and long term using quantitative data. You can put your learnings into action with HubSpot's Free Case Study Templates. Available as custom designs and text-based documents, these templates can be uploaded to your CMS or sent off to prospects as you see fit. Download These Free Case Study Templates. What's interesting about this case study is the way it leads with the customer. That reflects a major HubSpot cornerstone, which is to always solve for the customer first. The copy leads with a brief description of why the CEO of Handled founded the company and why he thought Handled could benefit from adopting a CRM.

Notice that this case study uses mixed media. Yes, there is a short video, but it's elaborated upon in the additional text on the page. So while your case studies can use one or the other, don't be afraid to combine written copy with visuals to emphasize the project's success. Here's a design company that knows how to lead with simplicity in its case studies. It summarizes the case study in three snippets: The challenge, the impact, and the outcome. Immediately, IDEO communicates its impact — the company helped Toronto Pearson International Airport respond to the COVID pandemic — but it doesn't stop there. As the user scrolls down, the challenge, impact, and outcome are elaborated upon with comprehensive but not overwhelming copy that outlines what that process looked like, replete with quotes and additional visuals.

The case study ends with a bulleted list that shows the results. Carol H. Williams keeps your interest in this case study by using a mixture of headings, images, and videos to describe the challenges, objectives, solutions, and achievements of the project. Fractl uses both text and graphic design on their Porch. com case study to immerse the viewer in a more interesting user experience. For instance, as you scroll, you'll see the results are illustrated in an infographic-design form as well as the text itself. Further down the page, they use icons like a heart and a circle to illustrate their pitch angles, and graphs to showcase their results.

Rather than writing which publications have mentioned Porch. What's the best way to showcase the responsiveness and user interface of a website? Probably by diving right into it with a series of simple showcases— which is exactly what Fantasy does on their case study page for the Metropolitan Museum of Art. If you're more interested in text, you can read the objective for each feature. Fantasy understands that, as a potential customer, this is all you need to know. Scrolling further, you're greeted with a simple "Contact Us" CTA. It includes a photo of a Rovio employee, too. Another thing this example does well? It immediately includes a link to the product that Rovio used namely, App Annie Intelligence at the very top of the case study.

The case study closes with a call-to-action button prompting users to book a demo. Bitly takes a different approach to text-heavy case studies, by providing their case study of ecommerce company Vissla in PDF form. The case study is clean and easily scannable, with sections divided into "The Goal", "Top Omnichannel Obstacles", and images of "The Set-Up" and "The Launch. Since the PDF opens in a separate browser, it's easier for the viewer to avoid distractions as they scroll through the pages. Switch is an international marketing agency based in Malta that knocks it out of the park with this case study. It also effectively keeps non-marketers in the loop by including a glossary of terms on page 4.

It also includes a different page for each strategy. The PDF is fourteen pages long but features big fonts and plenty of white space, so viewers can easily skim it in only a few minutes. Let pictures speak for you, like OH Partners did in this case study. This immediately communicates to website visitors that if they work with OH Partners, their business will be visible everywhere. And like the other case studies here, it closes with a summary of what the firm achieved for its client in an eye-catching way. The page opens with an impactful image of a hundred people facing a single man. Scrolling down, it's obvious that Digitas kept Sprite at the forefront of their strategy, but more than that, they used real people as their focal point. That turned out to be AguanteElCofler, a Twitter user who has since been suspended.

HermanMiller sells sleek, utilitarian furniture with no frills and extreme functionality, and that ethos extends to its case study page for a hospital in Dubai. What first attracted me to this case study was the beautiful video at the top and the clean user experience. User experience matters a lot in a case study. It determines whether users will keep reading or leave. Another notable aspect of this case study is that the video includes close-captioning for greater accessibility, and users have the option of expanding the CC and searching through the text. It closes out with a quote from their client and, most important, the list of furniture products that the hospital purchased from the brand. Do you work continuously with your clients? Consider structuring your case study page like Amazon did in this stellar case study example.

Check in every year and write a new piece. While Asana's case study design looks initially text-heavy, there's good reason — it reads like a creative story, and is told entirely from the customer's perspective. For instance, Asana knows you won't trust its word alone on its impressive product, so they let Joël St-Pierre, Head of Project Management Office at Autodesk, tell you instead: "Accountability, visibility, and discoverability are advantages that come from proper project management and using the right tools. Every once in a while, Asana features a quote from St-Pierre to break up the wall of text and humanize the case study.

The entire case study reads like an in-depth interview, and captivates the reader through creative storytelling. Amp Agency's Patagonia marketing strategy aimed to appeal to a new audience through guerilla marketing efforts and a coast-to-coast roadtrip. Their case study page effectively conveys a voyager theme, complete with real photos of Patagonia customers from across the U. Personally, I liked Amp Agency's storytelling approach best, which captures viewers' attention start-to-finish simply because it's an intriguing and unique approach to marketing.

Evisort opens up its NetApp case study with an at-a-glance overview of the client. It includes quotes from the client and details about the challenges NetApp faced during the COVID pandemic. It closes out with a quote from the client and with a link to download the case study in PDF format, which is incredibly important if you want your case study to be accessible in a wider variety of formats. Cloudflight does a splendid job at that in its Copernicus Land Monitoring case study. While the information may be difficult to read at first glance, it will capture the interest of prospects who are in the environmental industry.

The page is comprehensive and ends with a compelling call-to-action — "Looking for a solution that automates, and enhances your Big Data system? Are you struggling with large datasets and accessibility? We would be happy to advise and support you! It greets the user with an eye-catching headline that immediately shows the value of using Textel. Valvoline saw a significant return on investment from using the platform. What's great about CTP's case study page for their Red Sox Season Campaign is their combination of video, images, and text.

A video automatically begins playing when you visit the page, and as you scroll, you'll see additional embedded videos of Red Sox players, a compilation of print ads, and social media images you can click to enlarge. At the bottom, it says "Find out how we can do something similar for your brand. Sometimes, simple is key. The simplicity of the page allows the reader to focus on both the visual aspects and the copy. The page displays Genuine's brand personality well, while offering the viewer all the necessary information they need.

Readers then have the opportunity to continue reading — or they can walk away right then with the information they need. This case study also excels in keeping the human interest factor by formatting the information like an interview. The piece is well-organized and uses compelling headers to keep the reader engaged. Despite its length, Apptio's case study is appealing enough to keep viewer's attention. Zendesk's Airbnb case study reads like a blog post, and focuses equally on Zendesk and Airbnb, highlighting a true partnership between the companies. To captivate readers, it begins like this: "Halfway around the globe is a place to stay with your name on it. At least for a weekend.

In a case study meant to highlight Zendesk's helpfulness, nothing could be more authentic than their decision to focus on Airbnb's service in such great detail. Like some of the other top examples in this list, Biobot opens its case study with a quote from its client, which captures the value proposition of working with Biobot.

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Case study is a research method that involves an in-depth, detailed examination of a single unit, such as an individual, family, group, organization, community, or event. Case studies are Case studies are suited to explain outcomes in individual cases, which is something that quantitative methods are less equipped to do. [33] Case studies have been characterized as  · A case study is a research method that is used for the detailed study of a person, event, organization, process, place or group. In simple terms, the case study is done for a Whether decision-based or demonstrative, case studies give students the chance to be in the shoes of a protagonist. With the help of context and detailed data, students can analyze what blogger.com provides B2B prospects with ,+ validated case studies, success stories, & customer stories that will help buyers make better software purchasing decisions. ... read more

How you report your findings depends on the type of research you are doing. Bluleadz: BandGrip. I have achieved success to whomever I have delivered my write-up. Five years ago, the lawn care company Weed Man had an idea -- If their phone-based reps could connect with more prospects, more decisions would result, without adding sales reps. Navigation menu Personal tools Not logged in Talk Contributions Create account Log in. Gravitate starts off by introducing their client, Global Expeditions Group GXG , to give visitors a little background into what they do.

On the negative side, a case study:. With the help of context and detailed data, students can analyze what they would and would not do in a particular situation, why, case studies on, and how. Baylor Cherry September 17, Case Studies 18 min read. Almost 40 case studies on of keywords Stanley ranked for were on the first page of organic results, and the company generated a percent lift in revenue, thanks to support from the BrightEdge platform. Campbell — Hans Eysenck — Herbert A. Naturally, the longest, most emphatic testimonial should come from the top decision maker.

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